Class Exercise E

Task: Use basic elements (dot, line, shape...) to create 2 abstract / semi-abstract images conveying meaning of these words.

 

Speed

I use diagonal lines to represent speed. Diagonal lines give people a sense of movement.

Harmony

I combine the basic shapes into one to represent harmony. It shows how, circle, squares and triangles can exist together in a basic shape.

Class Exercise D

Task: Making Photo Compositions

Group Members:

• Muhammad Sadiq Bin Samsudin
• Sheikh Umar Bin Abdul Ajees

1. Medium Shot: Emphasis is given on the chair as a whole
2. Point of View Shot: Gives a realistic view of the surrounding
3. Canted Angle: Gives a sense that something is wrong
4. Low Camera Angle: Makes the chair looks superior
5. High Camera Angle: Makes the chair looks inferior
6. Extreme Close Up: Emphasis is given on the details of the chair
7. Extreme Long Shot: Gives an introduction to the scene
8. Long Shot: Focus is given on the environment

Class Exercise C

Task: Apply process of abstraction on any one item.

Group Members:

●       Muhammad Sadiq Bin Samsudin

●       Sheikh Umar Bin Abdul Ajees

 

Class Exercise B

Task: Apply constructive criticism model in evaluating design / artwork / picture

Group Members:

●       Wee Teck Peng

●       Muhammad Sadiq Bin Samsudin

●       Sheikh Umar Bin Abdul Ajees

Avatar Movie Poster

 Description

●      Advertisement for the movie Avatar

●      Logo of McDonalds on the top right

●      Gradient of colour noticed (Darker on the foreground)

●      Background of a forest

Analysis

●      The logo of McDonalds can be easily spotted with the colour contrast of the advertisement

●      Gloomy face portrayed by the Avatar

●      The face is modified - The Avatar has features of a human

●      The fonts for the descriptive text at the bottom are not visible enough

Interpretation

●      McDonalds showing support for the movie

●      It only promotes the movie, but what about McDonalds?

●      The dark foreground seems to present the presence of evil

Judgment

●       Consumers are not certain what the advertisement is focusing on (Is McDonalds part of the advertisement or is it a sponsor?) (-)

●       The gloomy face of the avatar may not appeal to target audience (Hesitant to buy McDonalds?) (-)

●       The picture doesn’t tell much or entice audience about the story (-)

●       At least it is not ambiguous in showing that it is something related to Avatar (+)

●       Colour of the wordings were able to blend properly in the picture (+)

Class Exercise A

Task: Sketch (design) a machine/device that enhances you creativity 100 times

Product: This portable machine is use to generate random backgrounds to be used as a wallpaper.

Ideas

Product

Functions

1. Rotate image
2. Adjust size of image
3. Change colour: Red to violet
4. Change shape: Circle to decagon
5. Browse effects: Rainy, sunny, snowy, day, night, sunset, sunrise, arabesque, vectors, etc.

Specifications

• A5 compact size
• Operated by 4x AA batteries